Kendall Jenner makes Forbes 30 under 30 this year in the under the under the Art & Style category Supermodel-turned entrepreneur Kendall Jenner made the list with her first venture into the business of premium tequila. Forbes estimates that Jenner’s 818 Tequila made around $25 million in sales in 2022".
Kardashians know that matriarch Kris Jenner is the ultimate mom and manager, but few people actually get to experience that delicate balance. Of course, one of those people is model and tequila entrepreneur Kendall Jenner, who spoke to Forbes for its 30 Under 30 issue about learning from her mistakes, building a liquor empire with her brand 818, and how she sometimes forgets that her mom and her manager are the same person.
tequila is the fastest-growing category in spirits, up 17% year over year, or $886 million, according to the Distilled Spirits Council of the U.S. So, it makes sense that Jenner would want to make 818 one of the biggest names in the industry. Jenner added that she chose tequila because she remembered her parents drinking it, which brings us to momager Kris Jenner, who's quick to give business advice and be a mom, too. Kendall sometimes mixes up the two versions of Kris.
“Obviously, my mom is my mom, but she’s also my manager," Kendall explained. "We have moments when we’re talking on the phone, and we’re talking about business, maybe having a heated conversation about something, and then all of a sudden, she’s like ‘OK I love you how are you feeling today?’ and I’m like ‘Oh my god, yeah you’re my mom, too!’”
Kendall has been very independent about this process and really shown me that she's not only an amazing businesswoman, but super-smart, super-focused, amazing work ethic,” Kris, who invested in 818, added. She has every single part of what it takes to be in her position, and she's nailing it.”
Kendall for 30 under 30!! I am so beyond proud of you @kendalljenner!!! I’ve watched you pour your heart and soul into everything you do and I know how hard you’ve worked to carve this incredible path for yourself. I have sat proudly and watched in awe as you’ve walked the runways of the best designers in the world, and sat with you in meetings for @drink818 where you’ve been able to focus your energies and creativity on building an amazing brand that is is not only delicious but also supports communities and focuses on social and environmental impact. You have an amazing worth ethic but an even more amazing heart, and you make me so proud every day. Congratulations Kenny.
#KendallJenner #Forbes
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